Cliaderm
— product story.
Product photography production for Cliaderm, focused on packaging clarity, ingredient cues and dermatological credibility.
- Client
- Cliaderm
- Category
- Cosmetics / Medikal Estetik
- Photographer
- Alper Polat · 2024
Cliaderm product production
A focused product production for Cliaderm — controlled tabletop photography, environment cues and macro detail across the range.
Our lighting and retouch teams delivered packaging imagery suitable for e-commerce, pharmacy distribution and social use cases.
Each frame held to skincare-category visual standards: clarity, hygiene cues and true product colour.
Frequently Asked Questions
How did PAM Istanbul approach the Cliaderm production?
PAM Istanbul managed the Cliaderm project end-to-end using its cosmetic and beauty photography expertise. The Cliaderm shoot required precise light control to render product texture, packaging reflections and skin-interaction moments with accuracy and brand consistency.
What were the key technical challenges on the Cliaderm shoot?
Managing reflections on glass and plastic packaging was the main challenge. We used custom diffusion panels and a fully controlled studio environment to ensure uniform highlights across every SKU. Photography by Alper Polat.
Can you combine still-life product photography and model campaign content in one project?
Yes — PAM Istanbul regularly delivers both formats in a single shoot day for cosmetic brands. Shooting on the same day maintains colour and light consistency across all assets.
What is PAM Istanbul's track record in cosmetic and beauty photography?
Since 2017, PAM Istanbul has delivered cosmetic and beauty photography projects for hundreds of local and international brands from its Istanbul base. The studio, led by Sefa Yamak, works on direct brand partnerships and through creative agency collaborations. The project was completed in 2024.
How is the budget and pricing structure handled for a project like Cliaderm?
As with every PAM Istanbul project, Cliaderm began with a detailed brief that informed a transparent, itemised proposal covering crew, equipment, location and post-production costs. Budget tracking and reporting continue throughout the project.
