Off stage,
— stepping into frame.
This production for Hakkı Bulut in collaboration with Allianz brings together the artist's natural energy and the brand's atmosphere into a powerful visual language. The entire shoot was coordinated by PAM Istanbul.
- Client
- Allianz
- Artist
- Hakkı Bulut
- Category
- Celebrity · Advertising · Photo
- Photographer
- Sefa Yamak
Frequently Asked Questions
How did PAM Istanbul approach the Allianz production?
PAM Istanbul managed the Allianz project end-to-end using its celebrity advertising production expertise. The Allianz campaign with Hakkı Bulut required tight coordination between talent management, brand brief and set logistics — all managed end-to-end by PAM Istanbul.
How does PAM Istanbul manage set logistics on celebrity productions?
On celebrity shoots we agree a detailed brief with the agency in advance, then structure the shoot day to respect the talent's time while delivering every required brand message. Contingency lighting setups are always pre-built. Photography by Sefa Yamak.
What value does PAM Istanbul add to large-brand campaigns like Allianz?
PAM Istanbul integrates creative concept, art direction, technical crew and post-production under one roof. This reduces coordination overhead for the brand and keeps the visual language consistent from brief to final delivery.
What is PAM Istanbul's track record in celebrity advertising production?
Since 2017, PAM Istanbul has delivered celebrity advertising production projects for hundreds of local and international brands from its Istanbul base. The studio, led by Sefa Yamak, works on direct brand partnerships and through creative agency collaborations. The project was completed in 2023.
How is the budget and pricing structure handled for a project like Allianz?
As with every PAM Istanbul project, Allianz began with a detailed brief that informed a transparent, itemised proposal covering crew, equipment, location and post-production costs. Budget tracking and reporting continue throughout the project.
