Star Series,
— three iconic portraits.
This Star Series shoot featuring Elcin Sangu, Zehra Gunes and Irem Sak reflects PAM Istanbul's vision for celebrity portrait photography at its most refined.
- Talents
- Elcin Sangu · Zehra Gunes · Irem Sak
- Concept
- Iconic Portrait
- Category
- Celebrity · Fashion
- Photographer
- Sefa Yamak · 2024
Bringing together three of Turkey's most recognized faces — Elcin Sangu, Zehra Gunes and Irem Sak — this Star Series production pushed the boundaries of studio portrait photography. Each talent brought a distinct energy; each portrait speaks its own visual language while belonging to a coherent whole.
Elcin Sangu's commanding screen presence, Zehra Gunes's athletic dynamism and Irem Sak's distinctive personal style were each translated into a unique compositional approach — all under one production roof at our Istanbul studio. Art direction, creative guidance, set design and post-production were managed end-to-end by the PAM Istanbul team.
The result: three publication-ready portrait sets, each strong enough to stand alone, powerful together as a series.
Celebrity & Talent Portrait Photography Istanbul
Frequently Asked Questions
How did PAM Istanbul approach the Star Series production?
PAM Istanbul managed the Star Series project end-to-end using its fashion photography expertise. The Star Series campaign was planned from brief analysis through set build and post-production, ensuring every piece of the collection was presented with the right light, backdrop and composition.
What technical priorities shaped the Star Series fashion shoot?
For Star Series we tested multiple lighting setups to best convey the fabric texture and silhouette of each piece. Backdrop colour was selected to complement the collection palette, and model direction was closely aligned with the brand moodboard. Photography by Sefa Yamak.
How does PAM Istanbul manage styling and model coordination for fashion projects?
Our in-house art director and styling team coordinate every visual detail against the brand brief — from model casting to accessory selection — ensuring on-screen consistency across the full shoot day.
What is PAM Istanbul's track record in fashion photography?
Since 2017, PAM Istanbul has delivered fashion photography projects for hundreds of local and international brands from its Istanbul base. The studio, led by Sefa Yamak, works on direct brand partnerships and through creative agency collaborations. The project was completed in 2024.
How is the budget and pricing structure handled for a project like Star Series?
As with every PAM Istanbul project, Star Series began with a detailed brief that informed a transparent, itemised proposal covering crew, equipment, location and post-production costs. Budget tracking and reporting continue throughout the project.
